Have you ever wanted to dress up as a Zombie and dance to Michael Jackson’s “Thriller”, with a huge group of people in a public place? Well you’re in luck, because Saturday the 28th October 2017 is THRILL DAY, an annual event whereby “friends, families and other local residents each year join together with thousands of people around the globe to celebrate Michael Jackson’s talent by dancing simultaneously to “Thriller”!”
Flash mobs just like this are an exciting example of a positive and amusing viral internet phenomenon. They rely on social media and other online platforms for their organisation and coordination.
According to Tim Goodwin, “in the new age of ubiquitous connectivity the message is the medium”. The net makes this possible due to its fast mobilisation, potential for mass involvement and scalable openness. Participation is reliant upon connectivity and contributes to the coordination and dissemination of such events.
(To participate in this year’s event, you can find one of the many instructional videos below):